Patagonia
Fueled by Fabric
Awards:
AAF District 14 - Silver
AAF Silicon Valley Winner
CW: Daniel Park / AD: Kristen Bongco
Patagonia is known for its commitment to environmental sustainability. Fueled by Fabric turns that ethos into action, reimagining eco-friendly infrastructure using the materials of its iconic jackets.
Using the fabrics from three iconic Patagonia jackets, we’ll create solutions that provide heat, shelter, and energy.
Demonstrating material performance while advancing the brand’s mission to protect the planet.
Heated bus stops are a necessary refuge in harsh winter climates. This one in particular only uses the insulating power of 100% recycled puffer.
No electricity and reduced carbon emission production process.
Keeps you warm without warming the planet.
Waterproof fabric not only repels water, it can also collect it. Made from 100% recycled materials, this canopy collects rainwater and redirects it to nearby urban gardens, helping cities conserve resources.
Keeps you dry, not the planet.
Energy is all around us, even in the wind. This turbine uses sails made from 100% recycled fishing nets, turning ocean waste into clean energy.
From blocking the wind to harnessing it, you can now power your devices using nothing but what’s already in motion.
Take advantage of the wind, not the planet.